The APPLE Workshop Series: Marketing Secrets Everyone Should Know

Julie taught her class with excellence and competence. She worked to discover the specific needs of her audience, and then tailored the content to fit those needs and ensure that everyone walked away with answers to the questions they came with. She was able to actively engage with both the experienced professional and the novice beginner, never making either one feel bored or confused. I would certainly go out of my way to attend another one of her events.

“I have had the opportunity to hire Julie for several speaking engagements on numerous topics. She is an extremely gifted and knowledgeable speaker who engages all audiences. Julie always shows up with a dynamic presentation and interesting facts and examples that make learning fun.”

Our members adore Julie and have been regularly attending her sessions for 15 years. From software training and marketing, to more specialized niche topics on whatever our members need, we can count on her material to be timely, relevant and well-researched. She has been instrumental in helping to develop our reputation for education excellence among Houston-area multifamily professionals.

“Julie is an engaging speaker who consistently delivers quality content that is relevant and informative. Her presentations are engaging and interactive, sharing best practice advice and real world strategies that our members can immediately implement into the workplace. One of Julie’s strengths is making complex issues simple for her audience in an entertaining way so that listeners can have fun while they learn.”

Our supplier members were so pleased with her presentation! Our attendees walked away with some really great information positioning them to be more successful in the multifamily industry and in life.

Julie Irvin, President and Owner of Keystone Resources, facilitated a training session for the University of Houston HUB Operations Department on “How to Write a Compliant Solicitation Response”. It was one of our most highly attended trainings to date! The presentation was very informative and filled with witty expressions that will help vendors remember key points when they begin to prepare their solicitations. We highly recommend that vendors reach out to Julie at Keystone Resources who provides a wealth of information, expertise and professional guidance!

"Julie’s knowledge and passion for her craft is evident. She is an enthusiastic presenter with a strong knowledge base, and was flexible enough to handle the various and unique needs of our organization. She received very high scores from our members, and they walked away with realistic and usable information from the course content."